Online language learning market worth $31.81 billion by 2029

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REDDING, Calif., September 15, 2022 /PRNewswire/ — According to a new market research report titled, ‘Online Language Learning Market By learning mode (self-learning apps and apps, tutoring), age group (‘, the market should reach $31.81 billion by 2029 from an estimate $8.73 billion in 2022, at a CAGR of 20.3% from 2022 to 2029.

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Online language learning (OLL) can take the form of web-facilitated, hybrid or fully virtual courses. In recent years, these formats have caught the attention of professionals in the language and computer-assisted language learning (CALL) field. Also, online language learning courses are widely adopted by students to improve their communication skills as they move to different countries for better education.

Increased internet and smartphone user base to drive demand for online language learning solutions

Over the past decade, digital growth has transitioned rapidly, with millions of people around the world going online every day. Of all digital technologies, the Internet is one of the most transformative and fastest growing technologies. The number of Internet users increased from 3.4 billion in 2016 to 4.1 billion in 2019. Internet users represent 57% of the world’s population.

Moreover, internet penetration has grown mainly due to increased availability of bandwidth, affordable data plans, and growing awareness of government programs. Internet penetration is estimated to have increased from 45% in 2015 to 59.6% in 2020. Additionally, emerging economies have seen tremendous growth in Internet usage over the past decade.

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Moreover, with the increasing access to the Internet, the number of mobile users has also increased, constituting a large proportion of users of online language learning applications. According to the World Bank, mobile phone subscriptions (per 100 people) have grown exponentially over the past decade, with the number of users increasing from 87.9 in 2012 to 106.4 in 2018. according to BankMyCell, in 2019, smartphone users reached 3.5 billion, which ~45.0% of the world’s population owns smartphones. These factors are expected to provide huge growth opportunities for the online language learning market.

To provide effective analysis, Meticulous Research® has segmented this market on the basis of mode of learning (self-learning apps and apps, tutoring), age range ( 40), language (English, French, Spanish, Mandarin, Japanese, German, Italian, Arabic, Korean and other languages), end user (educational institutions, government agencies, individual learners and corporate learners) and geography (North America, Europe, Asia Pacific, Latin Americaand the Middle East & Africa).

Based on mode of learning, the global online language learning market is segmented into self-learning and tutoring applications and applications. The tutoring segment is further segmented into individual learning and group learning. By 2022, the self-learning apps and applications segment is expected to account for the largest share of the global online language learning market. The growth of this market is attributed to the wide usage of apps and applications across the globe through mobile phones, tablets, and computer users. Moreover, the rapid development of technology-based language learning applications to integrate different media, such as text, images, animations, audio and video, to create multimedia teaching materials and increasing student interest in studying is driving the growth of this market.

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Based on age group, the global online language learning market is segmented into 40 years. In 2022, the under-18 segment is expected to account for the largest share of the global online language learning market. The growth of this market is attributed to the opportunity to learn new languages ​​in a lively and comfortable environment for students under the age of 18.

Based on language, the global online language learning market is segmented into English, French, Spanish, Mandarin, German, Italian, Arabic, Japanese, Korean and other languages. In 2022, the English segment is expected to account for the largest share of the global online language learning market. The growth of this market is mainly attributed to its wide usage as the most widely spoken language in the world. Additionally, online English learning programs are gaining momentum due to globalization, urbanization, and the desire for better education and job opportunities. However, the Mandarin segment is expected to register the highest CAGR during the forecast period. The rapid growth of this segment is attributed to the growing number of foreign companies setting up shop China and the rapidly changing global business and economic scenario. Languages ​​such as Mandarin are becoming strategically important internationally.

Based on end-user, the global online language learning market is segmented into individual learners, educational institutions, government bodies, and corporate learners. Educational institutions are further segmented into K-12 and higher education. By 2022, the individual learner segment is expected to account for the largest share of the global online language learning market. The growth of this market is mainly attributed to the growing use of mobile phones as internet penetration increases in both urban and rural areas resulting in increased access to language learning applications.

Based on geography, the Asia Pacific (APAC) is expected to account for the largest share of the global online language learning market in 2022. The large share of the Asia Pacific The contract is attributed to the growing government focus on the education sector, high adoption of digital technologies in educational institutions, and high education spending in the region. Additionally, rapidly developing economies, various programs launched to support digitalization in education, and increasing disposable income leading to internet penetration are contributing to the high growth of online language learning market in Asia Pacific.

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Report Scope:

Online Language Learning Market, By Learning Mode

Online Language Learning Market, By Age Group

  • 18–20 years old

  • 21–30 years old

  • 31–40 years old

  • >40 years

Online Language Learning Market, By Language

  • English

  • French

  • Spanish

  • Mandarin

  • Japanese

  • German

  • Italian

  • Arab

  • Korean

  • Other languages

Online Language Learning Market, By End User

  • Individual learners

  • Educational institutes

  • Government agencies

  • Learners in business

Online language learning marketby Geography

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About Meticulous Research®

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